Hello Reader,

38% of women in STEM report patterns of being made to feel invisible, disrespected, or overlooked at work. (McKinsey – Women in the Workplace 2025 report)

And yet – “doing a good job” is the number one strategy professionals rely on for career progression.

Here is what I’ve seen:

Doing good work is necessary. But it is not sufficient.

I think we have all seen examples of colleagues who do visibility wrong.

Constantly highlighting every little thing, they did that day. Over-inflating challenges and impact. Taking credit for other people’s contributions.

It works for a while. And then people start playing bingo every time they hear the same phrases.

That is not the kind of visibility I am talking about.

What I am talking about is this:

1. Know the people you need to do your job well. These are the people you should interact with regularly.

2. Know who cares about the impact and results of your work. Keep them informed – whether it is the weekly 1:1 or a short email update highlighting not the tasks you completed, but the results, the impact, the direction, and what is next.

3. Know which meetings matter for you. If you are not in them yet – ask how to get there.

4. Know the departments at the interface of your work. Reach out to them. Have occasional, but regular, conversations. We all benefit from understanding what is happening elsewhere.

5. Know who is well-connected in your company. These people are a great source of information, strategy, and visibility – simply because they are connected to many.

This is not politics.

This is career network maintenance.

And there is a natural way of doing this – without fake over-selling. 😉

You can do it! 🙋‍♀️💪

Mareike

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